Our Privacy Policy

Truste Privacy Seal

TRUSTe online privacy certification miiCard Limited has been awarded TRUSTe's Privacy Seal signifying that this privacy policy and practices have been reviewed by TRUSTe for compliance with TRUSTe's program requirements including transparency, accountability and choice regarding the collection and use of your personal information.  The TRUSTe program covers the information collected on www.miicard.com only and does not cover information collected through our mobile applications.   TRUSTe's mission, as an independent third party, is to accelerate online trust among consumers and organizations globally through its leading privacy trustmark and innovative trust solutions. If you have questions or complaints regarding our privacy policy or practices, please contact us at info@miicard.com.  If you are not satisfied with our response you can contact TRUSTe here.


Information Which We May Collect

To register to use our service you will have to supply us with personal information.  "Personal Information" means information that identifies you.  The personal information we collect to register you is your name, address and e-mail address. You will also need to choose a username and secure password. If you send an email to a friend about our site, we may collect their email address from you in order to send them a one-time email inviting them to visit the site. We store this information for the sole purpose of sending this one-time email and tracking the success of our referral program. You do not have to supply any information simply to visit the site.

Your friend may contact us at info@miicard.com to request that we remove this information from our database.

We keep track of the internet addresses from which Users visit us and track the page(s) on our site that you visit.  We analyse this data for trends and statistics. Please see "Cookies and Other Tracking Technologies".

Once you have verified your email address we will then ask for your mobile number in order to confirm your identity.

How we might use your information

We will use the personal information which we collect for the purposes of registering you as a User of our services, correspondence, or participating in online surveys to help us enhance our services and products for you.

We will use your mobile number to notify you when you change your account details, so that you are aware that changes were made to your account in case you did not authorize this.  If you wish to opt-out from these types of message please email us at info@miicard.com or deactivate your account.

We also ask for personal information at registration to enable us to ask security related questions if you later ask us for a new password.

We may perform statistical analyses of Users' behaviour as a whole. This allows us to measure relative interest in various areas of our site for marketing and advertising purposes. Any information we collect is used to improve the content of the site; to enhance Users' experiences when visiting our site; and to customise the content and/or layout of our pages.

We do not share, rent or sell personal information for any reason that is not disclosed in this Policy or apparent to you at the time the information is requested.

Tracking Technologies

Behavioural Targeting - Retargeting - Cookies

miiCard collects data about your activities that does not personally or directly identify you when you visit our website. This information may include the content you view, the date and time that you view this content, the products you view or purchase, or your location information associated with your IP address. We use the information we collect to serve you more relevant advertisements (referred to as “Retargeting”). We collect information about where you saw the ads we serve you and what ads you clicked on. We also use cookies to confirm that a sale has occurred and will exclude new customers from further advert retargeting.

We partner with a third party ad network to either display advertising on our Web site or to manage our advertising on other sites. Our ad network partner uses cookies and Web beacons to collect non-personally identifiable information about your activities on this and other Web sites to provide you targeted advertising based upon your interests. If you wish to not have this information used for the purpose of serving you targeted ads, you may opt-out by clicking here. Please note this does not opt you out of being served advertising. You will continue to receive generic ads.

We use Google AdSense/Adwords to publish ads on this site. When you view or click on an ad a cookie will be set to help better provide advertisements that may be of interest to you on this and other Web sites. You may opt-out of the use of this cookie by visiting Google’s Advertising and Privacy page here.

We may use cookies to keep track of your preferences and profile information, to send you more relevant information related to your miiCard account, and to allow you to interact with social networking sites. Cookies are also used to collect general usage and volume statistical information that does not include personal information. We use another company to place cookies on your computer to collect non-personally identifiable information to compile aggregated statistics for us about visitors to our site. For more information please see: How miiCard uses cookies »

Other people who have to be able to verify your information

We use a third party to provide software that lets you add details of the validation sources which you want to include in the service. When you add a validation source, the third party will collect and store securely your log in details, such as User name and password. This information is never disclosed to us and will also be subject to that party's own privacy policy.

The third party is headquartered in the USA. They have provided similar services to top UK and US financial institutions for more than 10 years.  Our contract with them will require them to be bound by our privacy policy and to meet the requirements of the Data Protection Act in just the same way as it applies to us.

The information we may have to give to somebody else

We may share your personal information in the following ways:

  • when required by law to comply with a judicial proceeding, court order, or similar legal requirement
  • when we believe in good faith that disclosure is necessary to protect our rights, protect your safety or the safety of others, or investigate fraud 
  • with companies that provide services to help us with our business activities such as website hosting, forum hosting or customer service. These companies are authorised to use your personal information only as necessary to provide these services 
  • if miiCard is involved in a merger, acquisition, or sale of all or a portion of its assets, you will be notified via email and/or prominent notice on our website of any change in ownership or uses of your personal information, as well as any choices you may have regarding your personal information
  • To any other third party with your prior consent to do so.

Feedback and miiCard support

We use a third party service provider to host our feedback and miiCard support pages.  You may submit contact information, such as your name, address, telephone number, or email address, in connection with feedback, concerns, complaints, questions, or technical support.  You also have the option to add a photo to you profile in the support portal, this may be viewed by other users of this portal.  If you wish to have your photo removed you may do so at any time by selecting “edit” within your profile. Such information is used only to respond to those inquiries and is governed by this Privacy Policy. 

Access to or deleting your account

If you want to terminate your agreement, email support@miicard.com with details of your account (username, email address, first name and last name). For security we will confirm to you by email before closing your account. When confirmed your account will be closed and your ability to log in deactivated immediately, or in any event within 30 days.

To access, delete inaccuracies, and change your personal information, you may do this by logging into your online account on our website to make the necessary changes. We will respond to your access request within 30 days.

How long we keep your data

We will retain your information for as long as your account is active or as needed to provide you services.  If you wish to cancel your account or request that we no longer use your information to provide you services contact us at info@miicard.com.  We will retain and use your information as necessary to comply with our legal obligations, resolve disputes and enforce our agreements.

If your account is deleted all personal information will be removed from our systems except for any transaction data, history logs, records required to comply with our legal obligations, resolve disputes and enforce our agreements.

Use of email and text

We may use email or text in relation to administrative matters, (e.g. sending you a replacement password), or to let you know about changes to the service. An example of this would be a proposed change to this Privacy Policy.

We will not email or text you in relation to promotional matters without your consent. You can withdraw this consent at any time by contacting us as above or by following unsubscribe instructions within the email.

Your friend may contact us at info@miicard.com to request that we remove this information from our database.

Customer testimonials/comments/reviews

We post customer testimonials/comments/reviews on our website which may contain personal information.  We obtain the customer's consent via email, prior to posting the testimonial, to display their name along with their testimonial.


If you use a bulletin board, blog or chat room on this website, you should be aware that any personal information you submit there can be read, collected or used by other users of these forums, and could be used to send you unsolicited messages.  We are not responsible for the personal information you choose to submit in these forums.

To request removal of your personal information from our blog, community forum, or testimonials contact us at info@miicard.com.  In some cases, we may not be able to remove your personal information, in which case we will let you know if we are unable to do so and why.

Social media (features) and widgets

Our Web site includes Social Media Features, such as the Facebook Like button and Widgets, such as the Share this button or interactive mini-programs that run on our site. These Features may collect your IP address, which page you are visiting on our site, and may set a cookie to enable the Feature to function properly. Social Media Features and Widgets are either hosted by a third party or hosted directly on our Site. Your interactions with these Features are governed by the privacy policy of the company providing it.

Facebook Connect or other OpenID provider

You can log in to our site using sign-in services such as Facebook Connect or an Open ID provider. These services will authenticate your identity and provide you the option to share certain personal information with us such as your name and email address to pre-populate our sign up form.  Services like Facebook Connect give you the option to post information about your activities on this Web site to your profile page to share with others within your network.  

You should always consider your privacy settings before sharing information on miiCard. If you choose not to submit personal information, miiCard will not be able to provide most of the service to you. You agree that use of the service requires you to disclose some personal information. You may update or correct your account information at any time by logging in to your account.

The public profile and sharing of information is disabled by default. Please take note that some of the information you submit upon registering to the service may be visible to all other users on your public profile if activated. The information displayed on the public profile page is configured by you by logging into the application.

Please take note that by submitting information and activating the public profile page that you agree that it will appear on your profile and be visible to any and all other users.


The security of your personal information is important to us.  We follow generally accepted industry standards to protect the personal information submitted to us, both during transmission and once we receive it.  No method of transmission over the internet, or method of electronic storage, is 100% secure, however.  Therefore, we cannot guarantee its absolute security.

When you enter sensitive information (such as credit card number) on our forms, we encrypt the transmission of that information using secure socket layer technology (SSL).

Links to other websites

Our Site may include links to other websites whose privacy practices may differ from those of miiCard.  If you submit personal information to any of those sites, your information is governed by their privacy statements.  We encourage you to carefully read the privacy statement of any website you visit. 

Changes to this Privacy Policy

We may need to modify this privacy policy at any time, so please review it frequently.  If we make material changes to this policy we will tell you by email (sent to the e-mail address specified in your account), or by means of a notice on this site prior to the change becoming effective. We encourage you to periodically review this page for the latest information on our privacy practices.


If you have questions about this Privacy Policy please contact us.


This statement was last updated on 21 January, 2014.